Ghana has taken a bold step towards modernising its sporting landscape with the official launch of the Matchday Brochure Project at the Accra Sports Stadium.
The groundbreaking initiative, developed by Aurum Global Partners (AGP) in collaboration with the National Sports Authority (NSA), is designed to showcase sporting ecosystem on the global stage, attract investment, and strengthen international partnerships.
The launch brought together dignitaries across the sports fraternity, including representatives from all 52 federations under the NSA.
A Turning Point for Ghana Sports
President of Aurum Global Partners, Dr. Steven Blessing Ackah, hailed the project as a “turning point for Ghana sports”. He stressed its potential to attract sponsorship, promote transparency, and enhance partnerships with international sporting bodies such as CAF and FIFA.
NSA Director-General, Mr. Yaw Ampofo-Ankrah, also pledged the institution’s full support, calling on federations to cooperate with AGP as the state-authorised producer of the brochure.
“The Matchday Brochure is a powerful tool to position Ghana sports globally. It will serve as a reference point for our federations and strengthen our ties with global sports partners,” he said.
The brochure will first be distributed to the GFA, followed by international organisations, embassies, and diplomatic missions.
Focus of the Maiden Edition
The maiden edition of the Matchday Brochure spotlights the Black Stars and their journey through the FIFA World Cup 2026 qualifiers in the USA, Canada, and Mexico. It captures the team’s preparations, performance, and ambitions while also profiling other federations and athletes shaping Ghana’s sporting identity.
Key Benefits of the Project
- Historic
The Matchday Brochure represents a bold step in Ghana’s vision of building a world-class sporting industry driven by innovation, modernity, and global partnerships.
Issued by:
Aurum Global Partners (AGP), in collaboration with the National Sports Authority (NSA)
Source: My News Ghana
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